White ink does not have to be used only as a blocker on transparent stock. It can also be used to add depth and interest to your Business Card.
Adding a white pattern or design element to the back of a colored transparent card will add visual interest, like in the Ranger Technical Business Card sample. A creative card will always catch ones attention and want to share your cool business card with other people. Why? Because it is different from what they are used to receiving. Everyone has seen the standard white dull paper business card with only black text and a logo. Having something different from the norm will make your potential client less likely to toss it in the desk drawer dungeon or used as a last resort for their chewed up gum.
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